Digitally Distinct in 2019

Stuffed with holiday carbs and a sugar hangover, today I'm finally done with feeling overdone and ready to forge ahead into 2019. Calendars are flying off the shelves (I still like to glance at my paper calendar on the wall)[...]

Categories:Branding, Digital Marketing

Movement and Internet Marketing

I started out in the newspaper industry (remember the stuff you trained your puppy with?) creating ads using bursts, arrows, drop shadows, and when it really got exciting, a splash of 100% yellow. My job was to create a loudspeaker[...]

Categories:Branding, Digital Marketing, Internet Marketing

Keys to Low Cost Marketing

Since its inception in 1998, Google has arguably been the most important internet resource we’ve seen to date. It is a powerhouse of indexed information and is so vital to the average person’s internet experience, that the company has now[...]

Categories:Digital Marketing, Internet Marketing, Reputation Management, SEO

4 Reasons Why Marketing Analytics Are Key

I always sucked at math. I have never considered myself a numbers person until the last few years when I realized that the survival of my newborn, StraightFire, depended on them. Now more than ever no one can successfully run[...]

Categories:Digital Marketing, Web Design

Become a Website Hero (even if you hate technology)

Does your website already turn leads into customers? If so, you are way ahead of most of your competitors. Way to go! If not, you might need to make a few minor tweaks. Converting looky-loo’s into customers doesn’t happen automatically just because they[...]

Categories:Digital Marketing, San Diego Digital Marketing, Web Design, Web Marketing

A Vacation From Social Media

“Planning” and “vacation” have gone together since the very wise Emily Post first advised homemakers to schedule their vacations and soirees months in advance, which is to say a long, long time. Just like most of us plan in detail[...]

Categories:Social Media

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